Today I’m handing in my resignation: this is it. In just over four weeks, I’ll be working for myself. In a recession? Yeah.
I think it’s a fair assumption that I’ll take on some freelance work to pay the bills, but hey, everyone like’s to dream, so here’s the plan:
I want to help independent, creative people use technology, particularly the web, to expand their market or make their company more efficient. They could be a t-shirt seller in a market, an independent pub-owner, or even run a magazine. It’s a pretty broad definition, but the people I’m thinking of are doing what they’re doing because of both the aesthetic of the thing and because they love it.
I think people like this share a couple of characteristics:
- they are under a lot of pressure to grow their company and make it a success, so they are unlikely to have the time to figure out how to use technology to their advantage;
- they don’t have a lot of capital hanging around to pay for consultants to help them out
I can empathize with this second point, as it’s exactly the position I find myself in now, so I’ve decided on doing things like this: I don’t want to charge people big fees, I want to be a part of their success. This means I’d do something like take a part of whatever increase in profits I can help them make. Which means I need to measure them, but I think that’s a pretty cool thing anyway.
But, like I said, I’ve got to sort out how to pay those regular bills first. So… if you fancy paying me for anything you see me writing about on this blog, please get in touch!